About New Clothes
New Clothes is Where Refined Comfort Meets Effortless Presence. Designed to Move With You — From Workdays to Relaxed Moments.
Meet Our Team
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Harishgopal Lohe
an Australian-based Software Engineer, brings a strong foundation in systems, precision, and problem-solving. His technical mindset ensures structured processes, quality consistency, and smooth operations across the brand.
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Priya Baheti
an Indian Fashion Designer, adds creative depth to the brand. With a strong understanding of clothing design, fabric textures, measurements, and evolving fashion trends, she ensures every piece is thoughtfully designed, well-fitted, and aligned with contemporary style.
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Neetu Lohe
an IT and Marketing Engineer based in Australia, bridges the gap between product and market. Her expertise in costing, pricing strategies, and clothing marketing ensures that our collections offer the right balance of value, quality, and market relevance.
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Akhil Baheti
a Textile Engineer, brings deep technical knowledge of fabrics, garment construction, and manufacturing techniques. His expertise ensures that every product meets high standards of comfort, durability, and functional performance.
Together, our team blends engineering precision, design sensibility, market understanding, and textile expertise to create clothing that fits seamlessly into everyday life — whether for work, leisure, or casual moments.
Our Origin
New Clothes was founded by a family deeply rooted in the textile industry. After working closely with fabrics, patterns, and quality manufacturing for years, we realised something important:
- Great fabric feels good.
- Flawless finishing feels exceptiona
- That’s where New Clothes started.
About Brand
New Clothes was created with one simple belief —
Clothing should feel premium, look effortless, and build confidence.
Our origin comes from a strong textile background, where years of experience in fabric selection and garment finishing shaped our attention to detail. We brought that craftsmanship to Australia to create refined, modern menswear made for everyday life.
What We Stand For
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Premium Yet Practical
Luxury feel without over-complication
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Quality Over Quantity
Every piece is made with careful inspection and refined finishing.
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Modern Fit
Tailored for today’s confident, ambitious men.
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Everyday Elegance
Clothes that transition smoothly from work to evening.
Our Vision
We focus on:
- Premium fabrics
- Clean, modern fits
- Quality finishing
- Timeless style
Inspired by Australia’s relaxed yet refined lifestyle, our pieces are designed to move easily from work to weekend.
Because great style isn’t complicated.
It’s confident.
New Clothes – Just Wear It.